Werder team up with sportworks.io to optimise sales processes

08/07/26 | 2 Min

Six people inside the Weserstadion holding up a Werder shirt with 26/27 numbering and sportworks.io printing

SV Werder Bremen have added sportworks.io as a new official supplier, with the platform set to support the Green-Whites’ sponsorship activities going forward.

“Approaching potential partners in a professional way is hugely important to us, so we are delighted to have experienced support from sportworks.io for our future sales acquisition work,” explained Christian Rauhut, head of Club-to-Partner at SV Werder Bremen. “We will be using the tool primarily in our sales processes to visualise proposals.”

Connor Watt, co-founder of sportworks.io, said: “Working with a major club steeped in tradition like Werder Bremen is hugely exciting for us. The sales team combines ambitious goals with a clear understanding of the path they want to take, which makes Werder an ideal partner for us. We are very much looking forward to supporting the club in making its sales workflows even more efficient and hope this will be a long-term and productive partnership.”

Joseph Housley, co-founder of sportworks.io, added: “Working with Werder Bremen, a leading German club with passionate fans, is a real milestone in our journey as we continue to grow in European football. The commercial side of sport is changing quickly, and clubs that use smart tools are the ones setting the pace. Werder’s sales team works in a credible and forward-thinking way. Those are exactly the kind of partners we are looking for, and we are excited about building a successful partnership.”

About sportworks.io:

As an AI-powered system, sportworks.io helps sports clubs, leagues and associations make their sponsorship work even more efficient. The platform allows all relevant processes and workflows to be brought together in one intelligent system, from tailored, scalable partner acquisition and presentation creation through to the rapid deployment of newly developed tools to ensure smooth day-to-day work. Founded by experienced sports marketing and sports media experts, sportworks.io works with a number of leading institutions and clubs across European football and global sport.

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