SV Werder Bremen have extended their partnership with Zillertal for a further three years. Werder chief executive Klaus Filbry and Gernot Paesold, chief executive of the Zillertal Tourism Board, confirmed the agreement of an extension to the partnership which has lasted since 2011on Wednesday afternoon. With this, the arena in the tourist region of Zillertal will remain the venue for the Green-Whites’ important summer training camp over the next three seasons.
As well as the training camp, the sponsorship agreement between the Zillertal Tourism Board and German Bundesliga side SV Werder Bremen includes advertising boards in the Weser-Stadion and different communicative elements from the Werder Bremen advertising portfolio. “We are very pleased to be continuing with this partnership because we have had many great experiences in Zillertal over the past five years. Over this period of time, Zillertal has become an important port of call for our first team, as well as our partners and fans. We have the best conditions here and an amazing 360 degree view”, says Klaus Filbry, chief executive of SV Werder Bremen.
Of course, the main reason for the extension of the partnership is how pleased the players are with the facilities. “We have found a second summer home in Zell am Ziller and the whole region. Also, our fans are welcomed to the Zillertal Arena with the same top hospitality that all of our athletes experience”, says Werder’s sporting director, Frank Baumann.
"We can only return the compliments. In SV Werder Bremen, we have found our dream partner with a huge fan base. The successful balance between tradition and modernity should keep us going well into the future", says Gernot Paesold.
Werder Bremen and the Zillertal Tourism Board have been working together since 2011, and a very creative partnership has developed. The people of Zillertal bring a lot of attention to their holiday region, through many creative campaigns.
