With their WIESENHOF brand, the PHW Group has been Werder’s main shirt sponsor since 2012. “We are obviously really pleased to wear this message on our shirts. Green Legend is something that fits us really well. We are really interested in the development of our most important partner. They want to boost their new products and we want to start this year in similar fashion by writing positive new stories. We want to lay the groundwork for that in our six January games wearing the Green Legend logo,” said Klaus Filbry, Werder Bremen CEO.
“We would like to use the partnership with Werder Bremen to increase awareness of our new plant-based products,” said Dr. Ingo Stryck, head of marketing for the PHW Group. “We are offering more and more high-quality protein products. We offer customers variety; alongside our poultry speciality we have also been offering vegan produce since 2015. That range will now be expanded by the Green Legend product line.”