Umbro to become SV Werder's new kit supplier

Business
Tuesday, 07.03.2017 / 16:40

British sportswear manufacturer Umbro will take over as SV

Werder Bremen's official kit supplier from the 2018/19 season. The Green-Whites

and Umbro have initially agreed on a deal until 2022/23, ending the club’s

long-standing partnership with Nike. Umbro will provide kits for all SV Werder

teams, with the German club joining the likes of 1.FC Nürnberg, PSV Eindhoven,

West Ham United, Everton, Gamba Osaka, Chapecoense and Vasco da Gama in

sporting the famous double diamond on their shirts. The deal was confirmed by

both sides on Tuesday morning. 

"With Umbro we will be kitted out from 2018/19 onwards by a brand that, like SV Werder, can look back on a long footballing history. With this supplier switch we want to continue on our chosen path and further boost the Werder brand positively and emotionally on a domestic and international scale," said Klaus Filbry, chairman of the SV Werder board.

Speaking about the deal, GLD Group General Manager Michail Scholz said: "SV Werder Bremen suits the Umbro brand very well on account of its long tradition and positive, clear brand image. We are proud to be associated with Werder Bremen and we are looking forward to working together from 2018." GLD Group holds the licence to distribute Umbro in Germany, the UK, Austria, Switzerland, Denmark and the Benelux countries. 

About the GLD Group:
The GLD Group are specialists for brand products in the sport and fashion sector and has years of experience in developing and marketing sports and fashion products. The company, which operates in London and Manchester, is licensed to distribute the Umbro brand in several markets across Europe. 

 

 

Latest news

Romano Schmid celebrates with Michael Gregoritsch.

A brace and two starts

27.03.2024 / First Team
Olivier Deman with the ball at his feet.

International roundup

24.03.2024 / First Team
Dawid Kownacki with the ball at his feet.

Dawid Kownacki suffers injury

22.03.2024 / First Team
Your web browser ist outdated.
The web browser you are using is no longer supported.
Please download one of these free and up to date browsers.
Chrome Mozilla Firefox Microsoft Edge
Chrome Firefox Edge
Google Chrome
Mozilla Firefox
MS Edge
Why should I use an up to date web browser?
Security
Newer web browsers provide better protection against malware, data theft and other threats to your privacy and security. Up to date browsers continuously close security holes that allow attackers to enter your computer.
New Technologies
The technologies used on modern websites are better supported by newer web browsers. This both increases functionality and improves the website layout. By benefiting from new functions and extensions you will be able to surf the web faster and easier.